BYF mission is to develop and introduce innovative products in the food industry, identifying needs and providing the solutions, capable of disrupting channels in the global market,while providing indulgence, self care and appreciation to every human being on the planet, in perfect balance with all stakeholders.
To be one of the Main Players of the Global Market, with resilience, focused ambition and an able and thoroughly professional structure; in order to transmit a clear, strong and determined signal to all markets and stakeholders.
Like any other responsible organisation, we care about our behavior and our responsibilities to the world.
Our organisational culture is derived from the following values:
Will to win
Thought outside the box